On Thursday, July 8, 2010, The Soya Boutique took part in Fashion Group International's monthly discussion panel, "Trends in Beauty". Melani was joined by other industry veterans (Arbonne's- Donna Sweetnam, Kaia Naturals'- Mary Futher, Cargo's- Annesley Broadhead and GreenBeauty.ca's Donna Bishop) on the Expert Panel, which sparked some interesting and relevant discussion covering topics such as product development, consumer interaction, preservatives in modern products, reverse engineering and patent protection, as well as marketing trends such as social marketing, and blogging.
Here is a peek into the event:
The Soya Boutique representing!
...and the panel being introduced
our very own Melani Chong (far right)
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Nicole Schwartz - Digital Projects Manager - The SoyCult
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