As you may know, SoyaBoutique.com launched the 2010 website in December with The Artist Group in Toronto and CITYTV's Cityline was there to capture everyone at their best. The room was filled with raw creative energy, fashionable food, fashion yummy enough to eat, and a stellar showcase of artists. TAG Artists like Spazz, Stu Dead, and Tami Noa Levy lit up the room with their breathtaking art pieces. Guests in attendance included our 2010 Cover Model Pastel Supernova, UK Musician Adrian Eccleston, Film Producer/Director Bradley Walsh, top agents, Kris Lyon, Matti Gidilevich, Cynthia Cully and Jarret Plyley, globe trotting photographers Ivan Otis (Playboy Magazine), Mario Miotti (LouLou Magazine) and Craig Samuel (S1 Studios) and Canadian Supermodel Rose Francella.
If you want to see yourself on TV, get the latest scoop on the the newest and most advanced skin care products to hit the market, watch Ruth get an instant facelift and catch all the beauty editors getting product demos - watch Cityline on Feb 12th.
Maybe you'd like to have a little sneak peek at what is coming up for this week's Valentine's Fashion Show. Tracey Moore looks simply stunning in her love inspired sheath dress. Make sure you tune in to this week's hot show!!
A sneak peek at the outfits for this week Valentine's Special, and the ever classy Lisa Rodgers:
La Senza models Amber Wignall and Sabrina Greer, Cityline models Caroline, Ruth and Susan:
How many models can you fit into a 5' x 8' change room?...
We proved that you can fit 8
(plus 2 dressers, one camera guy and a lighting tech).
Glamourous!!
Watch CityTV 9am and 5pm on Feb 12... or you can go to their website www.cityline.ca and see the whole show there!!
Everyone's interest in enhancement when it comes to our features, beauty, intelligence and skill has become a hot subject. In a culture where braces for teeth, laser surgery for eyes, cosmetic surgery for augmentation, tattoos for make up, is the norm, soon we will look to further enhance ourselves to live longer, age slower and become smarter starting on the cellular level. The Longevity Movement provides solutions for restorative, regenerative, performance enhancing and life-extending practices for those who seek to enhance their health and maintain their youth with holistic practices.
The industry is listening to the demands of the hungry consumer who are eager to improve the way they look and feel and to improve their productivity and appearance by using natural and scientifically developed products.Developing new products that present a new approach to skin’s enhancement on the cellular level is where the future is heading.Facelifts and Botox will be replaced by nutrient rich serums that are designed to penetrate the stratum corneum to improve skin’s strength from the inside making skin immune to wrinkling and the effects of environmental exposure. This is where nature embraces science and the answer to successful longevity.
The seeds of this trend are in place today. Developments in biotech, nanotech and genomics will quickly make its way to the marketplace.The Soya Boutique has engineered skin care that can slow the signs of aging by providing products that are restorative, regenerative, protective, and can enhance your performance on a cellular level. Start to improve your appearance and reverse the signs of aging and environmental exposure by capturing your youth now.This is the beginning of the Longevity Movement and it will change everything.
If we laid our skin out flat, an adult's would measure about 10sq.ft. That is a lot of area to take care of, seeing as though skin is the primary barrier between dirt, chemicals and disease-causing microorganisms and a stimulus to the immune system. And it is up to us as living together as communities to care of our well being and stay educated and well informed on preventative care and personal responsibility to ourselves.
Skin disorders are responsible for over 4 million sick days taken from work a year. Although, skin reactions are typically one symptom and the most obvious within a constellation of symptoms that accompany the presence of a more serious illness. It is possible to create healthy building tools to our optimum health starting with our skin. The SoyaBoutique.com has started a new service to clients - virtual skin care consultations which you can receive online. The service is a part of the new 2010 virtual campaign that provides a complete service that is convenient. The service is designed to help customers chose the right combination of skin care products for their skin type and regime (or lack thereof). Then the products come right to you whether you are at the office, home, filming at the studio or heading to an exotic locale.
When getting a consultation you must: 1. be specific (skin type, skin concern, budget), the service gives you 142 characters to get it all in. There may be questions required for you to further answer before outcome. 2. provide a high quality photo of skin area (helpful, but not 100% necessary - 'bacne' is the acception) 3. be aware that this advice does not replace the advice and recommendation of a licensed doctor or medical professional.
In the future, SoyaBoutique.com will be adding more technology to aid in the virtual skin consultations to clients for which we are very excited about sharing.
There was a infectious energy in the room at 847 Adelaide West last Thursday afternoon (dec 10/09). TAG Artists, Agents and Media Partners were a blaze with spirit as they welcomed Fashion & Beauty Industry, Media members and Social Media gurus to meet The Soya Boutique's newest web platform and celebrate an interesting year. I now consider social media bloggers the au currant, uber intelligent celebrity endorsers.
SoyaBoutique.com takes all the highest technology from the web and funnels into a resourceful tool for attaining a healthy lifestyle and the leanest soy skin care products that compliment and define it. The website is run from 100% green energy.
I was also excited about dropping a huge announcement, that TSB will be introducing a new Repairing Serum formulation that is a purifying, longevity product that will also deliver botox-inspired activity to the skin. Everyone at the event received an limited edition Soy Serum sample. This Repairing Serum II becomes available to the public January 2010 at Soyaboutique.com as a part of a creatively and scientifically dynamic campaign focusing on inner youth and Longevity.
When I looked around the room to see people touching their skin and smiling, I knew it was a success.
The winner of the night at the 2010 SoyaCult Launch was the healing balms - everyone sang its praises into the wee hours of the night. And still were able to have a great night sleep after experiencing its benefits.
There is a growing population of skin care consumers out there that are ready to take the power back.Health concerns raised in the media are a powerful phenomenon that educate, inspire, motivate and frighten consumers. Especially when it comes to our health and the well being of our families. Many are resentful of the fear factor presented by the media as it is harmful, insensitive and more often misinformed (we have all learned from the latest H1N1 updates). Some are lead to believe that pretty much everything we are exposed to is going to result in cancer from every “expert’s” perspective.We all know that our bodies are genetically pre-dispositioned to proliferate cellular degeneration throughout the naturally occurring processes of aging (and, from the time of birth, we are all aging).Taking charge, are the masses of consumers who are tired of fear mongers who cry wolf and produce no qualitative evidence.I love the feel good campaigns, the ones that celebrate the intelligence and productivity of our species!
When it comes to our skin, it is time to take the power back.Be confident that skin is physiologically extraordinary and superior.Covering our body is the largest organ, your skin. We have 2.5 million sweat glands on our bodies; one square inch has 650 sweat glands, 65 hair follicles, 234 feet of nerves, 1250 pain receptors, 57 feet of capillaries, 19,000 sensory cells, 94 sebaceous (oil) glands, 13 cold and 78 heat receptors, plus immune (Langerhans) cells.Skin is adapted to protect us from environmental assault, but it is also designed to let things in as well. And this is a positive receptor that grants many health benefits.
Particularly, dermal absorption is an area of skin function that is sometimes misunderstood and misrepresented.Skin represents both an important physical barrier to absorption of toxic matter and simultaneously a significant portal of entry for healthful applications. It is a locus for the biotransformation and photochemical transformation processes that reduce the toxicity of substances. Yes, be aware of the substances you apply and limit exposure to the effects of the sun, but do not be over reactive or underestimate the capacity of the body’s largest organ.
Dermal absorption is a route of exposure to the healthy benefits of anti aging substances such as antioxidants and essential amino acids.Skin and its associated structures - hair, nails, sweat or sloughed cells are also a route of excretion of toxicants or their by-products.It is crucial to free skin of relatively harmless but useless environmental pollutants, slough dead skin cells, and provide the necessary nourishment and protection in order to maintain skins ability to rejuvenate because that is what it is designed to do.
Oxidative stress to the skin is a major cause of aging.The environment, as determined by the industrial age, UV light, air pollution even oxygen, cigarette smoke, and the effects of normal internal cell activity can cause a build up of destructive cells called free radicals.Healthy nutrients and antioxidants found in products rich in soy are central to maintaining cellular function as we age (and, from the time of birth, we are all aging).If they become damaged, they have difficulty protecting their interior structures, as well as letting the right substances in and keeping other substances out of cellular components.Using nutrient rich products containing anti-carcinogenic phytoestrogens and antioxidants found in soy and utilizing the effects of percutaneous absorption is a mode to reversing oxidative stress and strengthening the body’s immunofunction.
The body does produce its own antioxidants that help keep free radicals in check but the level of oxidative stress in which we live is beyond what the body can regulate.Therefore, we must treat our skin to create an external balance. Left untreated, the result of accumulated free radical damage results in accelerated aging.And I’m not talking wicked witch of the west skin melting but those perfectly acceptable but annoying premature wrinkles, allergic reactions, uneven skin tone, and the loss of skin elasticity.Let’s not overlook the genetic predisposition with which we were born either. With a positive attitude, healthful practices, your skin will not only look as healthy as you treat it (notice how I didn’t say “younger” – no false promises here) but your body will also be physiologically responsive like a well-oiled machine.
